Privacy Policy
The DynaTag and Thync.it platforms, the websites www.dynatag.ch and www.dynatag.com, as well as the webshops shop.dynatag.ch and shop.dynatag.com, are operated and managed by DynaTag AG, headquartered in Zurich, Switzerland. Data protection, data security, and the responsible handling of personal data are very important to us (DynaTag AG, "Thync.it" and "mythync.com"). In this privacy policy, we describe how we collect and process information that may identify you (personal data) when you visit our websites, use our applications, purchase our products, or make use of our services.
1. Personal data we collect and process in order to provide our website
Active disclosure of personal data is not required to use our websites. When you visit our website, we collect technical data in order to make the site available. Every time a connection is made to a web server, the server that hosts our website and applications automatically logs and stores certain technical data. This includes the IP address and operating system of your device, the date and time of use, the website from which you visit us, and the type of browser you use to access our website. If we process personal data in this context, we do so to provide you with the best possible user experience and to ensure the security and stability of our systems. We use fonts from Google (Google Fonts) on our website. To integrate these fonts, your browser connects to a server of Google LLC ("Google") in California. In doing so, the IP address of your device is transmitted to Google.
2. Personal data we collect and process to provide our services
We collect and process personal data relevant to contracts for the purpose of providing services and informing you about our offerings. To respond to your inquiries, we require your first name, last name, and email address. For creating a customer account, concluding and processing contracts for paid services, and making purchases in the webshop (shop.dynatag.com, shop.dynatag.ch, or shop.thync.it), we require additional information, particularly your chosen payment method and legally required details—especially those related to the owner of the organization data and the billing contact.
Your payments (except for payments made via bank transfer) are processed by our partners Stripe (stripe.com) or PayPal (paypal.com). We only receive transaction data from Stripe and PayPal, such as the transaction amount and payment confirmation. For details on how Stripe and PayPal handle your payment data, please refer to their privacy policies:
• https://stripe.com/en-ch/privacy
• https://www.paypal.com/ch/webapps/mpp/ua/privacy-full?locale.x=en_CH
We process contact and transaction data in order to conclude and fulfill a contract with you. To inform you about new developments as well as services and offers from Thync.it and DynaTag, we may send you relevant commercial information (e.g., via newsletter), provided you have expressed interest and registered for it. You may opt out of receiving such information at any time.
3. Personal data we process when providing our services
When providing our services, we process personal data and other data that you choose to store on the infrastructure we use for service delivery, as well as personal data relating to individuals to whom you grant access to our Thync.it platform and applications. This includes, in particular, personal data typically collected when accessing, executing, or using the applications (log data such as the IP address and operating system of the user’s device, as well as the date and time of browser access). It also includes data entered by the user and usage data with personal reference that you collect.
4. How and why we use cookies
We use cookies on our website and applications to provide you with the best possible user experience and to gather insights for improving our services.
Cookies are text files that are downloaded to your computer or mobile device when you visit a website or use an application. Some of them (so-called session cookies) are necessary to enable the use of certain features (e.g., selecting your preferred region or language, accessing Thync.it, or saving your order progress).
We also use cookies to analyze the use of our website, optimize our services, and enable the use of online marketing tools.
You can prevent a particular service from storing cookies on your device and collecting data by adjusting your browser settings or setting an opt-out cookie. Additionally, you can delete already stored cookies at any time. However, please note that disabling cookies may restrict or disable certain features of the website or our applications.
5. Data we collect and process to analyze and improve the use of our website
We use analytics services from Google to evaluate the use of our website and gather information to improve our services. Google Analytics is a service provided by Google. It uses cookies to analyze your use of the website, to generate reports on user activities, and to provide us with other services related to the use of the website and applications. We have a legitimate interest in this. We use Google Analytics only with IP anonymization enabled. This means your IP address is shortened in Switzerland, the EU, or the EEA. Only in exceptional cases is the full IP address transmitted to a Google server in the USA and shortened there. Accordingly, the information collected via cookies is stored by Google in anonymized form only and processed in aggregate form.
You can prevent Google Analytics from using your data by downloading and installing the browser add-on to disable Google Analytics: https://tools.google.com/dlpage/gaoptout?hl=en.
For more information about data protection and your options related to Google Analytics, please visit: https://support.google.com/analytics/answer/6004245?hl=en.
The provider of Google Analytics and the entity responsible for processing personal data in this context for users in Switzerland and the European Economic Area is Google Ireland.
6. How we process and protect your personal data; how long we retain it
We collect and process your personal data in a confidential and responsible manner, as described in this privacy policy and in accordance with applicable data protection laws. We retain your personal data only for as long as necessary and to the extent required for the purposes described or for legal reasons. We collect and process personal data solely for the purposes for which you have provided it to us, as outlined in this privacy policy or as required by applicable law.
Our processing of personal data is governed by the provisions of the Swiss Federal Act on Data Protection (FADP), the corresponding Ordinance (OFADP), and the EU General Data Protection Regulation (GDPR). In certain cases, the provisions of the GDPR or other applicable data protection laws may apply directly. In such cases, this privacy policy specifies the legal basis (contract performance or overriding legitimate interest) on which we process personal data.
To ensure the confidentiality, integrity, and contractual availability of personal data, we implement appropriate technical and organizational measures. Based on our risk assessment, we implement access controls as well as procedures for regularly reviewing, assessing, and evaluating the effectiveness of these measures.
We store personal data only to the extent and for as long as necessary to fulfill the purposes for which the data was collected, as long as we have a legitimate interest in its retention, or are legally required to do so.
7. To whom we disclose your personal data
We disclose personal data to third parties only if required by law, to protect our own rights, or—where applicable—as part of service agreements with data processors who have appropriate security measures in place and provide sufficient guarantees of compliance with applicable data protection laws. Only the personal data necessary for fulfilling the intended purpose will be disclosed to the third party.
8. Your rights regarding your personal data
You have the right to access, correct, delete, or restrict the processing of your personal data in accordance with applicable data protection laws. You also have the right to object to the processing of your personal data and, where applicable, the right to data portability.
If our processing is based on your consent, you may withdraw your consent at any time with effect for the future. The withdrawal of consent does not affect the lawfulness of processing carried out before the withdrawal.
To exercise your rights or if you have any questions about how we handle your personal data, please contact us at the address provided in this privacy policy.
You also have the right to lodge a complaint with a competent data protection authority if you believe that your rights have been violated.